- We collect, store, process and share personal information only for the purposes of providing our Services, or as authorized by a student, parent, or school
- We do not sell, use or share personal information or content for marketing or advertising purposes, unless with consent
- We will maintain a comprehensive data security program designed to protect the types of personal information maintained by Higher Ground and its affiliates
- We will delete or de-identify personal information at the direction or request of the student, parent, or school
- We will clearly and transparently disclose our data policies and practices
- We will provide notice before any personal information is used in a materially different manner than was disclosed when the information was collected.
If you have any questions, please contact us at firstname.lastname@example.org.
What is Personal Information?
Personal information is information that can identify a specific individual, such as a name, address, telephone number, email address, or other account number, and other information linked to that personal information. Personal information does not include “aggregate” information. Aggregate information is data we collect about a group or category of products, services or users, from which individual user identities have been removed. In other words, information about how you use a service may be collected and combined with information about how others use the same service. Aggregate data helps us understand trends and our users’ needs so that we can better consider new features or otherwise tailor the Services.
1. How We Collect Information
We collect personal information in a number of ways from our website visitors and users of our Services.
A. INFORMATION ABOUT SCHOOLS
We ask for certain information when a teacher, principal, school district/board or school administrator of a Partner School registers for an account or corresponds with us online, which may include, but is not limited to, first and last name, email address, profile picture, user name and password, and any additional personal information you voluntarily provide in your online profile, which could include, but is not limited to, your school name and location, what grade level and subject matter you teach, your position within the school, and the type of devices your students use (collectively, “School Data”). We may also collect School Data if the Partner School sends us a message or responds to emails and surveys. Once the Partner School has an account, we collect content and information provided by the School through the Partner School’s use of the Services, which could include class rosters, parent contact information, assignments and classroom content, photos, images, video and any other content the teacher or Authorized Users posts to the Services. We use this information to operate, maintain and provide the features and functionality of the Services, to analyze and improve our Services and functionality, and to communicate with our Partner Schools and users.
B. INFORMATION ABOUT PARENTS AND GUARDIANS
We ask for certain Information when a parent or legal guardian (referred to herein as a “parent”) registers for an online account or corresponds with us online about online accounts or enrollment at one of our schools. This may include information such as first and last name, email address, profile picture, user name and password, and any additional information the parent voluntarily provides, which could include, but is not limited to the name and location of your child’s school and what your relationship is with the child (parent, grandparent, guardian etc.). We may collect other personal information you provide, such as your email address and your child’s teacher’s name and email address if you request that we invite the teacher to check out our Services. We use this information to operate, maintain and provide the features and functionality of the Services, to analyze and improve our Services and functionality, and to communicate with you.
C. INFORMATION ABOUT STUDENTS
Through the provision of Services to a Partner School, parent, or student, we may collect or have access to personal information about students (“Student Data”) that is provided by the Partner School, parent or by the student. The type of information we collect will depend on how the Partner School, parent or student uses the Services, but could include the student’s first and last name, email address, profile photo, class assignment data, and other classroom content. For students enrolling in our schools, we collect additional information requested in our enrollment forms.
We consider Student Data to be highly confidential and use this data solely to provide our Services to the Partner School and to the parent and student, and in limited ways, for our internal purposes in accordance with our Terms of Service or specific agreements with Partner Schools. Our collection, use, and disclosure of Student Data is governed by our Terms of Service and/or any other agreement with the School, in the U.S. by the provisions of the Family Educational Rights and Privacy Act (FERPA) and applicable state laws, and by other applicable Canadian, U.S. and international laws relating to the collection and use of personal information of students. If you have any questions about our collection and use of Student Data, please contact us at email@example.com.
See “How We Share Information with Others” below for more information on the limited ways in which we share School Data and Student Data. See “Children’s Privacy” below for more information about how we collect and use the personal information of children under 13.
D. INFORMATION WE COLLECT FROM THIRD PARTY SERVICES AND SOCIAL MEDIA SITES
We may collect information about you from third party services that use to connect with our Services. For example, if you use a single-sign on like Google Apps for Education to access your online account, we may receive certain information from that third party application. We may also receive information about you if you interact with us through various social media, for example, by following us on Twitter or liking us on Facebook. The data we receive is dependent upon your privacy settings with the social network. You should always review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to the Services.
E. INFORMATION COLLECTED THROUGH TECHNOLOGY
Like most websites and online services, we automatically collect certain types of usage information when you visit our website or use our Services. This information is typically collected through cookies, log files, web beacons, and similar tracking technology (collectively, “cookies”). These cookies collect information about how you use the Services (e.g., the pages you view, the links you click, and other actions you take on the Services), information about your browser and online usage patterns (e.g., Internet Protocol (“IP”) address, browser type, browser language, referring / exit pages and URLs, pages viewed, whether you opened an email , links clicked), and information about the device(s) you use to access the Services (e.g., mobile device identifier, mobile carrier, device type, model and manufacturer, mobile device operating system brand and model, and, depending on your mobile device settings, your geographical location data at the city, state, or country level ). We may also collect analytics data, or use third-party analytics tools, to help us measure traffic and usage trends for the Services. Although we do our best to honor the privacy preferences of our visitors, we are not able to respond to Do Not Track signals from your browser at this time.
THIRD PARTY TRACKING AND ONLINE ADVERTISING:
We may permit third party online advertising networks to collect information from visitors to our websites to provide customized content, advertising and commercial messaging to you from time to time on other websites or services. Typically, the information is collected through cookies or similar tracking technologies. You may be able to set your browser to reject cookies or other tracking technology by actively managing the settings on your browser or mobile device. (To learn more about cookies, clear gifs/web beacons and related technologies and how you may opt-out of some of this tracking, you may wish to visit http://youradchoices.ca/, http://www.aboutads.info/choices/ and/or the Network Advertising Initiative’s online resources, at http://www.networkadvertising.org). Please note that although we may permit third party advertising partners to collect information on our websites for the purpose of sending targeted advertisements, we do not allow third party advertising networks to collect information about students or parents who are logged into our Service, or to collect information from our mobile apps.
2. How We Use and Share Information About You
We share data within the Services as needed to perform the Services. For example, Student Data will be shared between and among the Partner School users, students, and parent(s) as well as with others who have been authorized to access the content for an educational purpose. Sharing within the Services will depend on the settings and functionality selected by the Partner School or the features available in the particular Services used. We only share personal information with third parties in limited circumstances, described below. We will never share or sell Student Data with third parties for marketing purposes.
We use and share your personal information in the following ways:
- With consent. We share information with consent and at the direction of Partner Schools, students and parents. A User may direct us to share specific information with another individual, for example, if a teacher directs us to send a communication to a parent, or an Enterprise User may be able to control data sharing functionality for all User accounts within that school district/board or school system. Parents of students at a Partner School should contact their child’s school with any questions about Partner School-authorized data sharing functionality.
- With our trusted vendors and third party service providers. We may share personal information with certain trusted vendors, third party service providers and individuals to perform tasks on our behalf, but strictly for the purpose of carrying out their work for us, which may include business development, software design, hosting, customer support, accounting, and other similar services. Personal information will be shared with these third parties as reasonably needed to perform their services to us, and under reasonable confidentiality terms.
- Aggregate Data. We will share information in an aggregated and/or anonymous form that does not reasonably identify you directly as an individual. For example, we may share aggregate data with other students, parents or Schools to display statistical data related to students in a particular classroom, school, district/board, or geographic location. We may also use aggregate or anonymized data to study and improve our Services, user functionality, and product offerings.
- We may disclose your personal information as required or authorized by law or subpoena or if we have a good faith belief that disclosure is necessary to (i) comply with the law or a judicial proceeding, court order, or legal process served on us; (ii) to comply with or the lawful request of law enforcement; (iii) to enforce or apply our Terms of Service or other agreements or to protect the security or integrity of our Services; and/or (iv) to exercise or protect the rights, property, or safety of our students and their families; HGE and its affiliates, our employees, our Users, or others.
HOW WE USE AND SHARE STUDENT DATA.
In addition to the actions described above, we may facilitate the sharing of Student Data with third parties through the Services, though only when instructed and authorized to do so on behalf of the Partner School, the student, or parent. We will use personal information about Students to provide the Services and permit data sharing among Users authorized to view and access the Student Data. Each student and his or her parent will only have access to view or submit information relative to that particular student. Neither students (nor their parents) will be able to view or otherwise access the personal information of other students, with the exception of name, email address, and profile picture. Additional information may be accessible if provided to that student account by the Partner School (for example, a class photo and class roster containing the names and photos of other students may be added by a teacher to a student account). Except for the circumstances noted above, we only share student data for purposes of providing the educational Services to and at the direction of Partner Schools, parents, and students. If you have any questions about how we use or share Student Data, please contact us at firstname.lastname@example.org.
As part of our Services, we may use your information to communicate with you about your child’s progress at school, your account or transactions with us, or send you information about updates and changes to our Services.
When you provide an email address to invite a friend or colleague or other contact to join the Services, we will use this information to send the invitation, and we may send 1-2 reminder emails if we have not received a response. From time to time, we may also send these individuals email communications letting them know more about our Services. The recipients may unsubscribe from these emails by clicking on the “unsubscribe” button within the body of the email at any time or by email to email@example.com.
COMMUNICATIONS WITH STUDENTS
We use Student Data to facilitate the sending of communications relating to the Services to and from the Partner School, student, and parent. We send these communications only on behalf of, and at the direction of the Partner School, student or parent. In limited circumstances, we may also send the student notifications regarding the student’s account and use of the Services, but we will never use Student Data for advertising or marketing purposes without consent. Please note that all Users who have been authorized to have access to a student’s account, which could include a parent, student, school administrator, teacher and/or other User, may be able to view activity and content associated with such student account, including the content of communications.
4. Links to Other Websites
5. Our Security and Data Storage Practices
For Canadian users, we store and process your personal information in full compliance with the British Columbia Personal Information Protection Act (PIPA), the Canada Personal Information Protection and Electronic Documents Act (PIPEDA), and provincial Freedom of Information and Protection of Privacy Acts (FOIPPA).
For United States Users, we store and process your personal information in compliance with FERPA, state laws relating to student data privacy, and other applicable U.S. law.
6. Control, Access, and Deletion of Personal Information
You may request updating or correction of your personal information at any time by emailing firstname.lastname@example.org. If you are a School, you may access, update and correct the personal information contained in any account under your control by logging into your account, and/or by logging into your School Student Information Management System (“SIS”). Parents may request to access, correct and update a student’s personal information, but these requests may require the School’s authorization to update or delete information contained in active School accounts.
We retain your personal information, including content, for as long as the account is covered by an active subscription or license as described in our Terms of Service, or until we receive a request to delete such information.
7. Children’s Privacy
We do not knowingly collect personal information through the Services from a child under 13 without parental consent. When personal information is collected by a Partner School, we request our Partner Schools to obtain appropriate parental consent and authorization for a student under 13 to use the Service and for us to collect information from such student. Please contact us at email@example.com if you believe we have inadvertently collected personal information from a child under 13 without proper consents so that we may delete such information as soon as possible.
8. Service Development
10. Your Comments or Concerns
Our address is:
Higher Ground Education Inc.
10 Orchard Ste 200
Lake Forest CA 92630
Updated: June 14, 2021
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